Vancouver

Using Crowdfunding to Strengthen Union Campaigns with Jonny Sopotiuk

This workshop will focus on strategic issues-based campaigns and how to use the tools of crowdfunding to support member engagement, bargaining, and community-building objectives of the union movement. This hands-on workshop will feature winning case studies and the hands-on development of campaigns for participants.

Member Driven Communications with Sunjum Jhaj

Learn about strategies and ideas to create and source content that is member-driven and responsive to members’ needs. This workshop will cover union newsletters and union publications as tools of engagement.

David, what the hell is going on in Alberta? with David Climenhaga

Danielle Smith  shadowboxing the entire province of British Columbia to show Albertans how much she cares about them. But what is really going on here? Join veteran journalist and communications lead with the United Nurses of Alberta David Climenhaga to hear about Smith’s strategy, how it impacts the labour movement within Alberta and how the rhetoric hopes to influence politics on the other side of the Rockies.

Make Hybrid Union Meetings Work – Technical Review with Carl Mavromichalis

Hybrid meetings are here to stay – but how do you ensure you have the right hardware (and software)?

Join Motion Meetings for a practical session designed specifically for those needing to optimize the technical setup for your hybrid meetings, or those considering hybrid for the first time. You’ll walk away with clear, tangible tools to run hybrid meetings that are seamless for in-person and virtual attendees, just as democratic, efficient, and secure as in-person ones.

What you’ll take away:

• What hardware options you have for hybrid meetings

• What to select for what scale of meeting

• Choosing the best software

Come see what’s possible, and leave ready to make your hybrid union meetings more effective.

Memes of Production with Alexander Delorme

What are memes? They are more than funny cat pictures; they are the modern mechanisms by which we spread and strengthen ideas and beliefs. Join this workshop to learn how you can use memes to build solidarity in your union.

Media Relations with Nora Loreto

Amp up your media relations work! This workshop by Nora Loreto will show you ways to get your message into the faces of your members and the public at large. Learn how to craft a compelling narrative and speak in such a way that your message rises above the fray!

Digital Ads for Unions: Plan, Create, and Launch for Impact with Anna Jover

This hands-on workshop will guide you through the entire process of setting up powerful digital ad campaigns. Learn how to define your campaign goals, identify and target your ideal audience, and create compelling ad content that drives action. We’ll walk you through each step, from brainstorming ideas to selecting the right creative assets and platforms. Plus, you’ll get the chance to put what you’ve learned into practice, launching your very own ad campaign by the end of the session! Get ready to elevate your union’s message and reach more people than ever before with digital ads that pack a punch.

Canva: Tips, Tricks & Templates with Teuila Mau

Unions have rapidly moved to using Canva in their communications work, but are you using it its full capacity? In this workshop, delegates will learn all about Canva and, importantly, how to get the most out of your design work.