Workshops
[Date & Time TBD]
Theme: Communications Tools
Ethan is a strategic organizer and project planner with two decades of experience in the labour movement. He founded Campaign Gears Ltd. in 2012, combining the fight for social justice with a passion for digital technology (he loves making databases, he admits it).
Ethan served as Campaign Strategist for the Canadian Union of Postal Workers from 2022 to 2024. His areas of responsibility included the Delivering Community Power Campaign, Building Worker Power, Gig Workers United, which are the community organizing, internal mobilizing efforts and external organizing campaigns for that union.
Before Campaign Gears, Ethan was the Organizing Director of a national union, overseeing several large, successful organizing drives. He came to that position after serving as the union’s Community Organizer and Organizing Coordinator.
Workshop
Member-to-member conversations are the solution to enshittification
Facebook is a ghost town, Twitter is a neo-facist hellscape, email doesn’t get the response it once did, and if you send text messages to members, they swear at you. How are we supposed to get the word out in this new digital age? It’s time to build our capacity to communicate with members… and build the union’s strength!
This interactive workshop will explore what a member-to-member communication network can look like and how to build one for your union, using real-world examples from the postal workers, the Ontario education workers, and Starbucks United.